{ "schema_version": "2.0.0", "profile_type": "canonical_brand_profile", "profile_id": "blackstone-brand-profile-v1", "generated_at": "2026-10-23T08:50:03.051926+00:00", "language": "zh-CN", "brand": { "brand_id": "blackstone", "name": "黑石集团", "official_name": "Blackstone Inc.", "official_domain": "https://www.blackstone.com", "industry": "投资与金融服务", "geography": "按具体来源地区分别核实", "entity_status": "resolved", "resolution_evidence_ids": [ "e-24-s0" ] }, "task": { "project_background": null, "goal": "建立可追溯的品牌概况、视觉系统与应用触点资料，明确历史项目和当前官网差异。", "decision_context": null, "key_questions": [ "品牌如何解释服务与价值？", "图像、文字和界面怎样保持联系？" ], "focus_modules": [ "24", "25", "26", "27", "29" ], "competitive_scope": [], "time_range": { "from": "2021-01-01", "to": "2026-10-23" } }, "research_audit": { "search_logs": [ { "search_id": "q0", "module_ids": [ "24", "25", "26", "27", "29" ], "query": "https://www.blackstone.com", "query_type": "direct_source", "searched_at": "2026-10-23T08:50:02.719989+00:00", "source_scope": "官网／设计方具体页面", "result_count": 1, "result_summary": "已保存原始页面；并非该品牌全部公开资料", "source_ids": [ "s0" ] } ], "coverage": [ { "module_id": "24", "search_completed": false, "search_ids": [] }, { "module_id": "25", "search_completed": false, "search_ids": [] }, { "module_id": "26", "search_completed": false, "search_ids": [] }, { "module_id": "27", "search_completed": false, "search_ids": [] }, { "module_id": "28", "search_completed": false, "search_ids": [] }, { "module_id": "29", "search_completed": false, "search_ids": [] }, { "module_id": "04", "search_completed": false, "search_ids": [] }, { "module_id": "05", "search_completed": false, "search_ids": [] }, { "module_id": "06", "search_completed": false, "search_ids": [] }, { "module_id": "07", "search_completed": false, "search_ids": [] }, { "module_id": "08", "search_completed": false, "search_ids": [] }, { "module_id": "09", "search_completed": false, "search_ids": [] }, { "module_id": "10", "search_completed": false, "search_ids": [] }, { "module_id": "11", "search_completed": false, "search_ids": [] }, { "module_id": "12", "search_completed": false, "search_ids": [] }, { "module_id": "13", "search_completed": false, "search_ids": [] }, { "module_id": "14", "search_completed": false, "search_ids": [] }, { "module_id": "15", "search_completed": false, "search_ids": [] }, { "module_id": "16", "search_completed": false, "search_ids": [] }, { "module_id": "17", "search_completed": false, "search_ids": [] }, { "module_id": "18", "search_completed": false, "search_ids": [] }, { "module_id": "19", "search_completed": false, "search_ids": [] }, { "module_id": "20", "search_completed": false, "search_ids": [] }, { "module_id": "21", "search_completed": false, "search_ids": [] } ] }, "sources": [ { "source_id": "s0", "brand_id": "blackstone", "title": "官网：https://www.blackstone.com", "publisher": "黑石集团", "url": "https://www.blackstone.com", "local_path": "assets/sources/source-0.html", "source_type": "official_website", "authority_tier": "A", "published_at": null, "accessed_at": "2026-10-23T08:50:02.719989+00:00", "language": "en", "notes_internal": "保留实际地区跳转；历史项目不等同现行规范。" }, { "source_id": "ir", "brand_id": "blackstone", "title": "Blackstone官方投资者关系首页", "publisher": "Blackstone", "url": "https://ir.blackstone.com/overview/default.aspx", "local_path": "assets/sources/ir.html", "source_type": "official_website", "authority_tier": "A", "published_at": null, "accessed_at": "2026-10-23T08:53:09.054255+00:00", "language": "en", "notes_internal": "实际可访问页面；金融数字为页面快照，不作为投资建议。" }, { "source_id": "mastergo-blackstone", "brand_id": "blackstone", "title": "用户收藏：MasterGo《国际化品牌》黑石集团页面", "publisher": "用户资料库（原始出处与年代待核实）", "url": "https://mastergo.com/goto/X4KlMG2J?page_id=M&file=155306269041780", "source_type": "user_uploaded", "authority_tier": "C", "published_at": null, "accessed_at": "2026-10-23T09:09:03.757312+00:00", "language": "zh-CN", "notes_internal": "实际调用MasterGo MCP取得页面25个容器及截图；收藏素材不等于官方现行规范。" } ], "assets": [ { "asset_id": "ir", "source_id": "ir", "brand_id": "blackstone", "module_ids": [ "24", "04", "05", "06", "12", "13", "15" ], "media_type": "web_capture", "asset_role": "evidence_capture", "storage_mode": "local_capture", "availability": "available", "local_path": "assets/official/ir.webp", "parent_page_url": "https://ir.blackstone.com/overview/default.aspx", "width": 1440, "height": 1000, "sha256": "ad01fe2bc0878b22d442164a7093fcf207d62620b84e66e32f049250c87d74e5", "alt": "Blackstone投资者关系官网页面", "caption": "2026年10月采集的实际页面", "capture": { "capture_kind": "viewport", "captured_at": "2026-10-23T08:53:09.054255+00:00", "viewport": { "width": 1440, "height": 1000 }, "content_transform": "none" } }, { "asset_id": "mg-154-0740", "source_id": "mastergo-blackstone", "brand_id": "blackstone", "module_ids": [ "05" ], "media_type": "web_capture", "asset_role": "evidence_capture", "storage_mode": "local_capture", "availability": "available", "local_path": "assets/mastergo/11_154-0740.webp", "parent_page_url": "https://mastergo.com/file/155306269041780?layer_id=154:0740", "width": 946, "height": 851, "sha256": "f26c84519343e55385bd23ad897ff28232434c93178cb48026b7906ca0096b2e", "alt": "黑石收藏资料：154-0740", "caption": "MasterGo用户收藏，原始出处与年代待核实", "capture": { "capture_kind": "element", "captured_at": "2026-10-23T09:09:03.757312+00:00", "viewport": { "width": 946, "height": 851 }, "content_transform": "none" } }, { "asset_id": "mg-154-1069", "source_id": "mastergo-blackstone", "brand_id": "blackstone", "module_ids": [ "05" ], "media_type": "web_capture", "asset_role": "evidence_capture", "storage_mode": "local_capture", "availability": "available", "local_path": "assets/mastergo/13_154-1069.webp", "parent_page_url": "https://mastergo.com/file/155306269041780?layer_id=154:1069", "width": 946, "height": 851, "sha256": "5a0baf79f74b5a931c7d0f9855000a7022d1c91cfe5ced2a0ad2d0ecb775c95e", "alt": "黑石收藏资料：154-1069", "caption": "MasterGo用户收藏，原始出处与年代待核实", "capture": { "capture_kind": "element", "captured_at": "2026-10-23T09:09:03.757312+00:00", "viewport": { "width": 946, "height": 851 }, "content_transform": "none" } }, { "asset_id": "mg-154-1167", "source_id": "mastergo-blackstone", "brand_id": "blackstone", "module_ids": [ "05" ], "media_type": "web_capture", "asset_role": "evidence_capture", "storage_mode": "local_capture", "availability": "available", "local_path": "assets/mastergo/14_154-1167.webp", "parent_page_url": "https://mastergo.com/file/155306269041780?layer_id=154:1167", "width": 946, "height": 851, "sha256": "ee411101a48ba62cfd53d7edbb02cbbb62ba3dc6ea36f31a5b5e435e6371410c", "alt": "黑石收藏资料：154-1167", "caption": "MasterGo用户收藏，原始出处与年代待核实", "capture": { "capture_kind": "element", "captured_at": "2026-10-23T09:09:03.757312+00:00", "viewport": { "width": 946, "height": 851 }, "content_transform": "none" } }, { "asset_id": "mg-154-0932", "source_id": "mastergo-blackstone", "brand_id": "blackstone", "module_ids": [ "04" ], "media_type": "web_capture", "asset_role": "evidence_capture", "storage_mode": "local_capture", "availability": "available", "local_path": "assets/mastergo/1_154-0932.webp", "parent_page_url": "https://mastergo.com/file/155306269041780?layer_id=154:0932", "width": 1755, "height": 1240, "sha256": "6a88d533b353b2e790030de7198833147d0637f9e3e6cdd5b8451ada57209c46", "alt": "黑石收藏资料：154-0932", "caption": "MasterGo用户收藏，原始出处与年代待核实", "capture": { "capture_kind": "element", "captured_at": "2026-10-23T09:09:03.757312+00:00", "viewport": { "width": 1755, "height": 1240 }, "content_transform": "none" } }, { "asset_id": "mg-154-1046", "source_id": "mastergo-blackstone", "brand_id": "blackstone", "module_ids": [ "05" ], "media_type": "web_capture", "asset_role": "evidence_capture", "storage_mode": "local_capture", "availability": "available", "local_path": "assets/mastergo/7_154-1046.webp", "parent_page_url": "https://mastergo.com/file/155306269041780?layer_id=154:1046", "width": 946, "height": 851, "sha256": "26c89e4a2450dbb3e0444a41d9c2ea5c4f6273af468fd5baf15c8b9a6f939083", "alt": "黑石收藏资料：154-1046", "caption": "MasterGo用户收藏，原始出处与年代待核实", "capture": { "capture_kind": "element", "captured_at": "2026-10-23T09:09:03.757312+00:00", "viewport": { "width": 946, "height": 851 }, "content_transform": "none" } }, { "asset_id": "mg-154-0531", "source_id": "mastergo-blackstone", "brand_id": "blackstone", "module_ids": [ "05" ], "media_type": "web_capture", "asset_role": "evidence_capture", "storage_mode": "local_capture", "availability": "available", "local_path": "assets/mastergo/8_154-0531.webp", "parent_page_url": "https://mastergo.com/file/155306269041780?layer_id=154:0531", "width": 946, "height": 851, "sha256": "da3396ef6321a65194848cf223c40a506d842ee0375f9110627eba6522dce2e1", "alt": "黑石收藏资料：154-0531", "caption": "MasterGo用户收藏，原始出处与年代待核实", "capture": { "capture_kind": "element", "captured_at": "2026-10-23T09:09:03.757312+00:00", "viewport": { "width": 946, "height": 851 }, "content_transform": "none" } } ], "evidence": [ { "evidence_id": "e-24-s0", "brand_id": "blackstone", "module_id": "24", "source_id": "s0", "asset_ids": [], "evidence_type": "official_statement", "summary": "对应来源的公开说明与已查看的项目素材；结论仅限本轮样本。", "supports_field_ids": [], "quality": "medium", "notes_internal": "来源列表非效果证明，官方声明与视觉解读分别理解。" }, { "evidence_id": "e-25-s0", "brand_id": "blackstone", "module_id": "25", "source_id": "s0", "asset_ids": [], "evidence_type": "official_statement", "summary": "对应来源的公开说明与已查看的项目素材；结论仅限本轮样本。", "supports_field_ids": [], "quality": "medium", "notes_internal": "来源列表非效果证明，官方声明与视觉解读分别理解。" }, { "evidence_id": "e-26-s0", "brand_id": "blackstone", "module_id": "26", "source_id": "s0", "asset_ids": [], "evidence_type": "official_statement", "summary": "对应来源的公开说明与已查看的项目素材；结论仅限本轮样本。", "supports_field_ids": [], "quality": "medium", "notes_internal": "来源列表非效果证明，官方声明与视觉解读分别理解。" }, { "evidence_id": "e-27-s0", "brand_id": "blackstone", "module_id": "27", "source_id": "s0", "asset_ids": [], "evidence_type": "official_statement", "summary": "对应来源的公开说明与已查看的项目素材；结论仅限本轮样本。", "supports_field_ids": [], "quality": "medium", "notes_internal": "来源列表非效果证明，官方声明与视觉解读分别理解。" }, { "evidence_id": "e-29-s0", "brand_id": "blackstone", "module_id": "29", "source_id": "s0", "asset_ids": [], "evidence_type": "official_statement", "summary": "对应来源的公开说明与已查看的项目素材；结论仅限本轮样本。", "supports_field_ids": [], "quality": "medium", "notes_internal": "来源列表非效果证明，官方声明与视觉解读分别理解。" }, { "evidence_id": "e-24-ir", "brand_id": "blackstone", "module_id": "24", "source_id": "ir", "asset_ids": [ "ir" ], "evidence_type": "visual_sample", "summary": "已直接查看官方投资者关系页面截图及正文。", "supports_field_ids": [], "quality": "high" }, { "evidence_id": "e-04-ir", "brand_id": "blackstone", "module_id": "04", "source_id": "ir", "asset_ids": [ "ir" ], "evidence_type": "visual_sample", "summary": "已直接查看官方投资者关系页面截图及正文。", "supports_field_ids": [], "quality": "high" }, { "evidence_id": "e-05-ir", "brand_id": "blackstone", "module_id": "05", "source_id": "ir", "asset_ids": [ "ir" ], "evidence_type": "visual_sample", "summary": "已直接查看官方投资者关系页面截图及正文。", "supports_field_ids": [], "quality": "high" }, { "evidence_id": "e-06-ir", "brand_id": "blackstone", "module_id": "06", "source_id": "ir", "asset_ids": [ "ir" ], "evidence_type": "visual_sample", "summary": "已直接查看官方投资者关系页面截图及正文。", "supports_field_ids": [], "quality": "high" }, { "evidence_id": "e-12-ir", "brand_id": "blackstone", "module_id": "12", "source_id": "ir", "asset_ids": [ "ir" ], "evidence_type": "visual_sample", "summary": "已直接查看官方投资者关系页面截图及正文。", "supports_field_ids": [], "quality": "high" }, { "evidence_id": "e-13-ir", "brand_id": "blackstone", "module_id": "13", "source_id": "ir", "asset_ids": [ "ir" ], "evidence_type": "visual_sample", "summary": "已直接查看官方投资者关系页面截图及正文。", "supports_field_ids": [], "quality": "high" }, { "evidence_id": "e-15-ir", "brand_id": "blackstone", "module_id": "15", "source_id": "ir", "asset_ids": [ "ir" ], "evidence_type": "visual_sample", "summary": "已直接查看官方投资者关系页面截图及正文。", "supports_field_ids": [], "quality": "high" }, { "evidence_id": "e-04-mastergo", "brand_id": "blackstone", "module_id": "04", "source_id": "mastergo-blackstone", "asset_ids": [ "mg-154-0932" ], "evidence_type": "visual_sample", "summary": "实际查看MasterGo黑石页面的标志与色块截图；不据收藏身份推定官方规范。", "supports_field_ids": [], "quality": "medium" }, { "evidence_id": "e-05-mastergo", "brand_id": "blackstone", "module_id": "05", "source_id": "mastergo-blackstone", "asset_ids": [ "mg-154-0740", "mg-154-1069", "mg-154-1167", "mg-154-1046", "mg-154-0531" ], "evidence_type": "visual_sample", "summary": "实际查看MasterGo黑石页面的标志与色块截图；不据收藏身份推定官方规范。", "supports_field_ids": [], "quality": "medium" } ], "claims": [ { "claim_id": "c-24", "brand_id": "blackstone", "module_id": "24", "claim_type": "inference", "presentation_role": "feature", "text": "黑石集团（Blackstone）是一家另类资产管理机构，业务包括私募股权、房地产、信贷和基础设施等。它与贝莱德BlackRock是不同公司。本页首先依据黑石官网核实业务与面向的客户，避免把其他同名企业的标志规范混入分析。", "evidence_ids": [ "e-24-s0" ], "confidence": "medium", "publishable": true, "qualification": "基于公开样本的分析，非消费者研究；历史和地区限定保留。" }, { "claim_id": "c-25", "brand_id": "blackstone", "module_id": "25", "claim_type": "inference", "presentation_role": "feature", "text": "官网以“Build with Blackstone”组织表达，把长期价值与支持企业发展联系起来。机构规模、业务介绍和专业内容共同解释这句主张；其中的领先地位属于公司声明，需要结合其统计口径阅读。", "evidence_ids": [ "e-25-s0" ], "confidence": "medium", "publishable": true, "qualification": "基于公开样本的分析，非消费者研究；历史和地区限定保留。" }, { "claim_id": "c-26", "brand_id": "blackstone", "module_id": "26", "claim_type": "inference", "presentation_role": "feature", "text": "黑石按照投资业务与客户类型组织服务。官网分别提供机构投资者、金融顾问、家族办公室和保险机构的入口，也介绍不同的私人市场产品。品牌需要解释复杂的服务关系，而不是用一套面向所有人的产品介绍。", "evidence_ids": [ "e-26-s0" ], "confidence": "medium", "publishable": true, "qualification": "基于公开样本的分析，非消费者研究；历史和地区限定保留。" }, { "claim_id": "c-27", "brand_id": "blackstone", "module_id": "27", "claim_type": "inference", "presentation_role": "feature", "text": "官网设置市场观点、新闻、专业教育与播客等内容。它们帮助不同读者理解私人市场，也为销售产品之外的持续沟通提供材料。栏目存在可以确认内容方向，但不能直接证明互动量或客户转化。", "evidence_ids": [ "e-27-s0" ], "confidence": "medium", "publishable": true, "qualification": "基于公开样本的分析，非消费者研究；历史和地区限定保留。" }, { "claim_id": "c-29", "brand_id": "blackstone", "module_id": "29", "claim_type": "inference", "presentation_role": "feature", "text": "黑石主站本次触发访问验证，未能直接核查完整视觉内容；官方投资者关系站可以读取，已作为当前数字应用样本。仍缺完整品牌指南，因此不把用户笔记、其他同名公司的手册或单一网页当成全品牌制作标准。", "evidence_ids": [ "e-29-s0" ], "confidence": "medium", "publishable": true, "qualification": "基于公开样本的分析，非消费者研究；历史和地区限定保留。" }, { "claim_id": "c-04", "brand_id": "blackstone", "module_id": "04", "claim_type": "observation", "presentation_role": "feature", "text": "你收集的标志图使用白色Blackstone字标与细矩形边框，放在黑色背景上；当前投资者关系网站则把白字直接放在黑色实底矩形中。两张图都以名称作为识别重点，但边框用法不同，值得在制作时区分版本。", "evidence_ids": [ "e-04-ir", "e-04-mastergo" ], "confidence": "medium", "publishable": true, 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